The basics
Assembled a wide range of integrated marketing skills including: traditional marketing, social media, PR, advertising, content marketing, named company marketing, research & analytics, digital & email marketing, event marketing and more.
Designed, executed and measured successful marketing plans targeting a wide variety of stakeholders using traditional print, social media and digital channels.
Acquired extensive skills in corporate, executive and internal communications, working closely with C-suite leaders, functional executives, client-facing personnel, support professionals and others.
How I work
Possess a unique combination of creative strategic thinker and tactical utility player - I’ll dig in and get it done no matter what the project is. I’m equally comfortable in front of a boardroom or behind a keyboard.
Skilled at juggling numerous projects and adjusting to changing deadlines and conflicting priorities.
Have strong time management skills and complete projects on time and on budget.
Collaborate effectively across departments and at all levels of an organization.
I’m committed to building relationships through trust and shared commitment and by focusing on understanding and meeting audience needs.
Strong, effective writer
Whether writing a 1,000-word feature article or a 140-character tweet, I apply the same basic process. First, understand the goal the writing must achieve, next choose the right vehicle/s to send the message, understand how to measure success and refine, as needed.
Broad skillset
Print and digital publications
Digital and social media marketing and communications
Integrated marketing communications
Cross-functional team planning
Web content management and user experience
Photography
InDesign
Marketing analytics & research
Video scripting and production
Email marketing
Event management
Bilingual English-French
Bottom line
With my wide range of skills and experience, I'll make valuable contributions to your team. From day one.